Holiday Hours, Free Parking & Best Wishes


As we close in on the Christmas holiday, there were just a few things we wanted to review with you. First, here are our holiday hours:

Christmas Eve: 10AM to 4PM.
Christmas Day: Closed.
December 26th: Return to regular hours, 10AM to 7PM.

Additionally, we learned the City of Alexandria is offering FREE PARKING all three of these days! So if you’re wrapping up some last minute shopping tomorrow, paying the city’s Christmas tree a visit with the family on Christmas Day or having a late brunch the day after–you won’t have to worry about your car!

And since we have your attention, we wanted to say thank you one more time. Thank you for your kindness, loyalty, and support. We literally could not do what we do without all of you!

Trick or Treat with the Boo-tiques!

Attention all ghouls, goblins, super heroes, and princesses! Stop by your favorite boo-tiques on Halloween for a treat. Spend the afternoon collecting goodies and enjoying historical Old Town. Perfect for first-time trick-or-treaters and little ones who want a daytime activity. Also a great warm-up for Lee Street and your neighborhood trick-or-treating. No tricks about it! Details on all the Old Town happenings this Halloween here!


#GirlBoss Love: A Special Event at 529 Kids Consign

We know this has nothing really to do about us except for the fact that we love these two businesses and wanted to share their event with you. 529 Kids Consign located at 122A South Royal Street is hosting a Ruth Barzel Jewelry trunk show tomorrow, Wednesday, September 21 from 4-6PM. In addition to shopping Ruth’s latest collection of handmade pieces, Megan, friend and owner of 529 Kids Consign, wanted to make sure our readers and followers knew that there would also be a 10% discount on all 529 kids clothing along with “vino, of course!”

529 Kids Consign is an upscale children’s and maternity consignment boutique specializing in the latest trends. Quality is important to Megan and her staff, which is why they are particular about their brands. Offering not only consignment items but also the freshest and trendiest must haves for hip moms and cool kids makes 529 the place to shop!


If you’re not yet familiar with Ruth Barzel‘s designs, you should be! Ruth Barzel’s pieces are minimalistic and delicate. She uses gold-filled and sterling silver wire, different types of chain, semiprecious stones, and pearls. She makes her pieces using a wire-wrapping technique and creates each piece by hand with love, care, and attention to detail in her little studio in Arlington, Virginia. Her goal is to create simple, elegant, affordable jewelry that works with anything you’re wearing and allows you to look effortlessly fabulous every day.



Christen has helped Ruth in the past with photography and styling, and is a big fan of her jewelry. Megan has been a longtime supporter of and shopper at The Shoe Hive, and has become close friends with both Christen and Elizabeth. There’s not much better than two entrepreneurial and creative women collaborating…and just a block away from us!

Ruth, Megan and Christen were all recently together at Christen's launch event for her clothing line!

Ruth, Megan and Christen were all recently together at Christen’s launch event for her clothing line!

This Weekend: Old Town’s Shop and Stroll

You’re invited to take a stroll through historic Old Town Alexandria and explore some of the best boutiques in the area. While you browse and shop, collect stamps at each location to be entered in a grand prize drawing that includes $1,000 worth of gift cards. Additionally, buy a stylish event bag for only $20 to receive more savings and goodies. Your bag is your ticket for exclusive shopping discounts at all participating boutiques and the opportunity to collect giveaways at each location, including The Shoe Hive.


Register to attend the Shop & Stroll and you will receive exclusive benefits, including discounts at each participating shop. For just $20 you receive:

– A stylish bag made of 100% jute
– Discounts up to 30% at more than 30 shops
– Free goodies at each stop
– An automatic entry in the Second Prize drawing
– A printed stamp card
– The opportunity to be “spotted” with your bag and win a prize
– Plus, one lucky winner will find a Golden Ticket in his or her bag, good for 50% off one, regular priced item at participating boutiques.

Click HERE to buy your bag ticket. Bag quantities are limited so don’t wait!


Elizabeth’s Tips for Shopping this Year’s Summer Sidewalk Sale

Did you know that Elizabeth is a regular columnist and online contributor on all things Alexandria? Her most recent online column provides its readers with insider tips on making the most of the sidewalk sale that (unofficially starts today and) officially starts tomorrow. Here’s a little tease from the piece to get you started.

Get ready to bargain shop, Alexandria! It is that time of year again, time for the Seventh Annual Alexandria Sidewalk Sale Aug. 13 and 14. That means stores will have the biggest markdowns of the season. More than 60 stores in Old Town and Del Ray participate in this weekend sale and shoppers will find discounts as deep at 70 percent off regular price.

So how do you make the most of this great shopping weekend and effectively shop a sidewalk sale? Here are a few tips to make sure you enjoy all the great deals and great shops in Alexandria.

Read all of Elizabeth’s tips here.


Bellacara is hiring!

The Shoe Hive staff and the Bellacara staff are quite close, so when they asked us to help get out the word we readily agreed.

The boutique for all things beauty and skincare is hiring weekend associates! If spending 2-3 Saturdays/month playing with makeup and interacting with wonderful staff and amazing clients sounds like your ideal job, let them know!


Email manager and makeup artist extraordinaire Elizabeth Whitcomb at for more information. They’d love to have you as a member of their team!

A Father/Daughter Bond

by Elizabeth
Originally published on

Many adults find choosing a great Father’s Day present for their dads perplexing. But for me, I always know what he wants — better quarterly numbers from The Shoe Hive, the boutique we own together in Old Town.

Having my father as a business partner has been a great professional experience but it’s also been fresh glue for our personal relationship. I don’t know many women my age who talk to their dads every single day, with email and text check-ins numerous times in between.

Bringing The Shoe Hive to life in 2003 was initially just a good idea for a hobby for him, a recently-retired corporate executive who was trained as a public accountant. For me, it offered the chance to have a “zero” in my budget for accounting services and gave me a mentor who had forgotten more about business than I would ever know.

As our store grew, my dad became avidly interested in the boutique sector as a whole, dovetailing with our efforts in Old Town to start the Old Town Boutique District in partnership with our sister stores Bellacara, Red Barn Mercantile, and Hysteria. My dad lived in Cincinnati at the time, in a walkable retail neighborhood called Hyde Park. He befriended some of those shop owners and studied what made a store successful.

He’s gone to merchandising shows with me to Las Vegas — maybe the night-time gambling option made it a tad bit more attractive — and he knows more about women’s shoes and fashion than any 70-year-old man in America.


Even now, we consider it a great family outing when on a vacation to go shopping in the independent boutiques. I think those trips have made me appreciate our Old Town visiting shoppers even more – people who are visiting relatives or staying at The Hotel Monaco or The Lorien on business.

And when you think of it, Old Town is the perfect place to buy your own Father’s Day presents.

Our friends at La Cuisine this year are featuring a fabulous leather grilling apron, similar to the ones worn by welders — the perfect mate to their cool grill sets. Red Barn Mercantile is offering a homemade hot sauce kit, giving everyone all the tools they need to make two unique hot sauces at home. Bellacara is featuring some old-school Italian shaving products by Proraso.

The easiest gift for dads in Old Town might be running shoes from Pacers — a great way to tell him you want him to stay fit and healthy for a long time to come.

And if you are using Father’s Day as a catalyst to get closer to your own dad, Hooray for Books has a neat thing called Letters To My Dad: A Paper Time Capsule. It will provide special prompts for you to write letters to your father marking special moments in your relationship — with envelopes included noting when your dad should open them. I think I’ll buy that and send my dad notes about our upcoming sales numbers.