Marketing a clothing store is really different from marketing shoes. To be honest, we are still trying to figure out how best to go about it. But one thing Elizabeth and Christen both knew they wanted to do from the beginning is show our customers on a regular basis how to put together complete head-to-toe looks with the pieces hanging on our racks and sitting on our shelves. And while at first the task seemed daunting it turns out it is actually pretty easy since between our two stores we now have an extensive selection of casual and dress wear, a wide variety of shoe styles, and a growing offering of jewelry.
For our very first styled feature, we bring to you a modern spin on the denim-on-denim trend–no longer referred to as the Canadian Tuxedo. Today, this look is laid-back and easy to wear. The denim should be lighter in shade and slightly distressed in wash to make it work. The chambray shirt is a classic by Mother and the just-a-little-boyfriend jeans are by Citizens of Humanity. Paired with a cotton jacket by June that has the look of suede without the price tag and a faux lace-up bootie by Vince, we’ve created a chic take on a trend that traditionally gets a bad rap. A customer recently came in to prep for a work function that had for its theme “Hoedown Chic” so that’s what we’re calling this!
Typically, Mindful Monday takes place every Monday at The Shoe Hive starting at 7PM. But this week, we are hosting a special charity event on Monday. We are just getting back into the groove of meeting weekly after a brief summer hiatus, and we really didn’t want to skip a week so soon after having started back. So, this week only, Mindful Monday is on a Tuesday. At 7PM. At The Shoe Hive.
Interested in joining us but have concerns or questions? Email us at email@example.com and we’ll get back to you just as soon as we can! For details on Mindful Monday, what it is, what we do and who leads it, we recently wrote a blog post all about it. You can read it here.
You are invited to our annual charity shopping night benefitting the Foundation to Eradicate Duchenne (FED) with special guest Congressman Diane Black. The event is scheduled for tomorrow, Monday, September 26th starting at 7PM. Enjoy cocktails in the courtyard while you shop for all your fall essentials. FED will receive donations equal to 40% of all your purchases, in honor of Elizabeth’s nephew who is battling Duchenne Muscular Dystrophy.
In preparation for fall and as an introduction to our new clothing store, The Hive, we are offering 30% off boots (and booties) and blazers this weekend only, starting tomorrow morning! We know it’s hard to wrap your head around wearing layers when temperatures are still in the 80s but we know if you don’t act now you’ll regret it on the first truly cool morning of the season! Let us help prep your closets for fall…at a major discount!
(No price adjustments permitted.)
We know this has nothing really to do about us except for the fact that we love these two businesses and wanted to share their event with you. 529 Kids Consign located at 122A South Royal Street is hosting a Ruth Barzel Jewelry trunk show tomorrow, Wednesday, September 21 from 4-6PM. In addition to shopping Ruth’s latest collection of handmade pieces, Megan, friend and owner of 529 Kids Consign, wanted to make sure our readers and followers knew that there would also be a 10% discount on all 529 kids clothing along with “vino, of course!”
529 Kids Consign is an upscale children’s and maternity consignment boutique specializing in the latest trends. Quality is important to Megan and her staff, which is why they are particular about their brands. Offering not only consignment items but also the freshest and trendiest must haves for hip moms and cool kids makes 529 the place to shop!
If you’re not yet familiar with Ruth Barzel‘s designs, you should be! Ruth Barzel’s pieces are minimalistic and delicate. She uses gold-filled and sterling silver wire, different types of chain, semiprecious stones, and pearls. She makes her pieces using a wire-wrapping technique and creates each piece by hand with love, care, and attention to detail in her little studio in Arlington, Virginia. Her goal is to create simple, elegant, affordable jewelry that works with anything you’re wearing and allows you to look effortlessly fabulous every day.
Christen has helped Ruth in the past with photography and styling, and is a big fan of her jewelry. Megan has been a longtime supporter of and shopper at The Shoe Hive, and has become close friends with both Christen and Elizabeth. There’s not much better than two entrepreneurial and creative women collaborating…and just a block away from us!
Ruth, Megan and Christen were all recently together at Christen’s launch event for her clothing line!
You’re invited to take a stroll through historic Old Town Alexandria and explore some of the best boutiques in the area. While you browse and shop, collect stamps at each location to be entered in a grand prize drawing that includes $1,000 worth of gift cards. Additionally, buy a stylish event bag for only $20 to receive more savings and goodies. Your bag is your ticket for exclusive shopping discounts at all participating boutiques and the opportunity to collect giveaways at each location, including The Shoe Hive.
NEW THIS YEAR
Register to attend the Shop & Stroll and you will receive exclusive benefits, including discounts at each participating shop. For just $20 you receive:
– A stylish bag made of 100% jute
– Discounts up to 30% at more than 30 shops
– Free goodies at each stop
– An automatic entry in the Second Prize drawing
– A printed stamp card
– The opportunity to be “spotted” with your bag and win a prize
– Plus, one lucky winner will find a Golden Ticket in his or her bag, good for 50% off one, regular priced item at participating boutiques.
Click HERE to buy your bag ticket. Bag quantities are limited so don’t wait!
Leave it to a Texan to create the most perfect leather jackets ever. Lyndsey Butler was born in Texas and moved to New York at the age of 18. By 21, she had already landed her first job in fashion. In 2008 she launched VEDA, setting out to make the perfect leather jacket. The emphasis was on fit and leather of the highest quality; an elegant layer designed to protect against the myriad challenges of modern living.
We now have four classic leather jacket styles at The Hive, with more on the way.